Marketing and Traffic Driving With Facebook

I have been thinking for a while about the many ways in which I would like to utilize Facebook for marketing and driving traffic to my websites. Driving traffic to this blog is not as big a priority as it is to my Corporate site (silverbackapparel.com) once it is fully operational. So far the two notable options in terms of marketing have to do with the groups and the applications features. I know that with a little effort and with the help of some expertise I should be able to drive a decent amount of traffic to my site. Through Facebook alone I have driven in the last 3 weeks 451 unique individuals (as of yesterday) to my blog solely by posting blog notes on my profile. This shows the potential that Facebook has in driving traffic and I’ll definitely be one of those people doing what he can to pawn his cheap goods. The reason I am mentioning this is because a friend of mine has just emailed me an interesting blog post about just this from John Chow’s blog (a blog I regularly read). He talks about exactly how much potential traffic and revenue a 1,000,000 member group in Facebook can bring.